The Young Prefer Mail
A decade ago, industry soothsayers broadcast grim predictions for the future of direct mail. The Web was booming and e-mail accounts were fast becoming
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Stacking Up
When it comes to shoppers returning to the same store time and time again, Wal-Mart is a dominant force across all retail categories. But the discount
Dunkin Donuts Teams with Red Sox, Yankees in Instant-Win Game
Dunkin’ Donuts hopes to score in-store traffic and boost sales with an instant-win game that gets some promotional support from two Major League Baseball pitchers.
Why People Hate Us
A few years ago, I remember having a conversation with the folks at Reprise Media. It was at a trade show in New York, but a smaller one as opposed to the shoulder to shoulder affair of ad:tech. At this particular...
The New Arms Race
Earlier this month, Apple's iPhone, one of the most anticipated launches in recent memory, turned a year old. Watching the lines form and the micro-economies that formed around early procurement, looked...
Red Ventures Acquires Modern Consumer
High-growth customer acquisition marketer acquires leading provider of consumer auto finance leads
Top Facebook Applications
According to recent figures noted by Justin Smith at Inside Facebook (and supported by very similar figures posted at Adonomics), Slide, RockYou, and LinkedIn own the top four Facebook applications.
MySpace Still Ahead of Facebook?
While Facebook seems to get more buzzworthy coverage, MySpace has managed to maintain its strong leadership position in the social networking realm.
Google Continues Lead in Search
According to both comScore qSearch and Nielsen Online, Google has maintained its lead in the U.S. search market in May 2008.
Firefox 3 Has a Huge Week
Mozilla promoted June 17th as “Download Day 2008,” asking supporters to help them set a new Guinness World Record by downloading its new Firefox 3.0 Web browser.
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