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  • Mobile Marketing: $56.5 Billion by 2015

    According to Mobitrove, which delivers data, research, case studies and other information to the mobile marketing industry, total spending on U.S. mobile marketing was $9.3 billion in 2010. This number is set to explode to $56.5 billion in 2015.

  • Mobile Video Advertising Rose 36% in Q1 2011

    According to the latest figures from Rhythm NewMedia, a mobile video ad network, mobile video advertising surged by 36 percent in the first quarter of 2011, with in-stream video ads outperforming all other video units.

  • The Week in Review

    Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

  • Gaming, Searching for Information and Emailing Are the Most Popular Activities on Tablets

    According to a recent survey from AdMob, which is owned by Google, tablet usage surpasses that of many traditional forms of leisure activities. Also, gaming, searching for information and emailing are among the most popular activities on tablet devices.

  • Social Media Advertising Loses Some Appeal, While Mobile Spending Continues to Lag

    According to the latest numbers from STRATA, a media-buying and -selling software provider, there was new confidence in advertising in the first quarter, though not all forms of interactive spend rose with the tides.

  • Warmer Weather Brings More Traffic to Travel, Home Improvement and Green Sites

    The month of March meant good things for websites that had something to do with the areas outside of our homes, according to the latest figures released from comScore.

  • The Week in Review

    Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

  • interclick Launches New Customer Portal With Emphasis on Analytics & Transparency

    NEW YORK, April 27, 2011 (GLOBE NEWSWIRE) — Today interclick (Nasdaq:ICLK) launched the Company’s new Customer Portal with advanced features to meet the evolving needs of online advertisers and
    publishers. The portal builds upon interclick’s best-in-class transparency practices providing deeper insights into audience and…

  • Transferability

    There is an area in Los Angeles where the major aerospace companies have their headquarters. Three buildings sit right next to each other, all of them within a stones throw of Los Angeles International Airport. If you work in aerospace, you…

  • The This For That

    One of the best guilty pleasures, not to mention one of the best products we have ever come across, is Angel List. In fact, we can’t decide which part we like more, their unique coverage or the fact that their own iterative innovation is a living playbook for…