Using data from Dan Zarrella and Pure360, KISSmetrics examined the effect of timing for email marketing in its report, “The Science of Social Timing Part 2: Timing & Email Marketing.” A notable trend is that early mornings and weekends are optimal for many email metrics.

According to a white paper from Silverpop, only one out of 10 companies have an opt-in for email on their Facebook pages, and even fewer companies utilize SMS to increase their email subscriptions.

This morning, Facebook and American Express announced that cardmembers will now be able to pay for Facebook ads using Membership Rewards points, marking the first time any company has connected a rewards program to advertising spend. It is also the first time, to our knowledge, that a rewards program was used to generate demand for goods and services, rather than cutting costs, which is what most programs are designed to do.

InfiniteTraffic hires new Director of Affiliate Relations!

Webxu Connects Targeted Consumers with Quality Online Offerings.

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Editor: Wicks, we saw the news of your debt financing deal. We thought it would be a good chance to catch-up with you and hear more about what the company has been up to.

Our Q&A with Wicks Walker of W4 fame had us, not surprisingly, thinking about the current state of the CPA network and overall performance marketing space. A decent portion of our thinking was influenced by a recent conversation we had with a network…

Founder of coupon and free samples-style web sites now provides network of advertisers with access to more than 50 billion impressions yearly

InfiniteTraffic has acquired the ConglomerateNetwork.com and will be now taking over and managing all their publishers accounts. This is all part of our strategy to increase our growth, reach, and offer potential ..