Yahoo! remains the second-most popular Web property in the U.S., according to January figures from comScore. According to recent figures released by Hitwise, the company has its e-mail product to thank for more than a third of its traffic.
Iron Traffic, a leading performance marketing company, has been named Agency of Record for PhotoCubbie (http://www.photocubbie.com), the new photo printing service where you can upload, share, organize and print your digital photos.
We've all seen the rise and fall of various trends, whether through online marketing or traditional advertising. Those that invest their time and resources into testing new methods consistently prove themselves as industry leaders.
According to recent data released by the Winterberry Group and Mintel Compermedia, direct mail spending and volume declined for the first time in 2008 since it was first tracked in 1945.
A report published earlier this week by Nielsen Online indicated that social networks and blogs are now the fourth most popular online activity.
Nielsen Online recently released its monthly report of worldwide active Internet home users in December and revealed that only Switzerland and the U.S. saw their Internet user count shrink.
Davie Brown Entertainment has hired Rob Souriall as senior vice president for music and gaming.
According to iMedia Connections, marketers in the U.S. appear to be eyeing strategies that offer more measurable results.
The most recent MessageLabs Intelligence report showed that the e-mail spam rate declined slightly in February compared to the previous month, while the phishing rate saw a small increase.
The implications of the precipitous downturn in the U.S. economy for the Internet are many, and include a general boost in traffic for online career development Web sites, according to recent figures released by Nielsen Online.
