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Looking at The Bright Side

March, a month that New Yorkers say enters like a lion and leaves like a lamb, entered like a full den of lions who hadn't eaten in days. Judging by the recent stock market rally, where had you bet on the index as a...

Affiliate Marketing: An Ever Changing Industry

Change. Its been a big buzz word over the last year and many people have mixed emotions over it. Whether you're an advocate for change or you wish things would just stay the way they are, one things for sure...the world is changing.

Social Media Luring More Marketing Dollars

While social media marketing is still considered more of an emerging area, various surveys reveal that marketers are pushing more of their budgets into this channel.

Craigslist Tops MySpace

"Craigslist" topped "myspace" as the top search term in the U.S. for the first time in three years earlier this month, according to a blog post by Heather Dougherty, director of research at Hitwise.

Hulu, Tax Sites Gain in February

According to the most recent figures released by comScore Media Metrix, Hulu saw its online U.S. audience surge in February, thanks to its well-received Super Bowl advertisement. Meanwhile, tax season lifted traffic to tax-related Web sites.

Team202 has just launched their new tracking platform known as Tracking202 Pro

Team202 has just launched their new tracking platform known as Tracking202 Pro. It is fully integrated with the main PPC engines (Google, Yahoo, MSN) and also with the affiliate networks giving affiliates an amazing level of analytics they couldn't get before with regular Tracking202 and Prosper202

The Quality Volume Divide

It is a problem old as time in the performance marketing sector, one that shows itself much more clearly and painfully in the world of online lead generation. The challenge to produce high quality with high volume. Ask...

Tropicana Incentive Helps Preserve Rainforests

Tropicana, the company that grinds its orange rinds into animal feed, is playing to American’s green sensibilities by encouraging people to purchase its products to help protect endangered rainforests.