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Sprite Combines Music, Social Nets and Reality TV in European Campaign

Coca-Cola brand Sprite has launched a campaign in Europe that links music, reality TV and the Internet in a new way, by sponsoring an ongoing YouTube series about a young unknown British singer chosen to try her luck in the New York music scene—with advice from online viewers

Origins Offers Samples in Exchange for Recycled Packaging

Natural cosmetics brand Origins is mounting a nationwide Earth Day campaign that will let customers bring in all their used cosmetic packaging for recycling—even from Origins’ beauty-care rivals—and receive a free sample of Origins’ latest skincare product

P&I Postscripts

OFFICE DEPOT: is drawing in customers by letting people make copies of their resumes for free (up to 25 copies)

US Internet Population Jumps in January

Nielsen Online recently released its figures for the number of active Internet home users in 10 countries for the month of January. The U.S. saw the biggest month-to-month increase in its Internet population.

Google, Ask.com Gain in March

Google and Ask.com gobbled up more of the search pie in March, while the other three major search engines lost ground, according to recent figures released by Nielsen Online.

April eLifePolicy Bonus Just Announced!

LinkValu Affiliate Network announces the opportunity for successful CPA affiliates to earn a substantial bonus when they promote the eLifePolicy offer. LinkValu rewards high performing affiliates with two bonus opportunities on this offer in April.