Earlier this week, iProspect released a report titled, “Search Engine Marketing and Online Display Advertising Integration Study,” which concluded that while online display advertising is effective on its own, search engine marketing enhances its value.
Online display advertising will be the only online advertising channel to see cutbacks in 2009 and 2010, while all other channels will see major growth, according to the Jack Myers Publishing in a recent forecast.
According to the latest figures released by Hitwise, Google’s U.S. search market share isn’t the only thing growing: apparently, queries are getting longer and longer.
According to a recent report released by ForeSee Results and FGI Research, consumer satisfaction with the top 100 e-commerce sites declined 2.7 percent in Spring 2009 compared to Spring 2008.
Adapp Solutions, a leading B2B technology enabling firm, today announced its public launch of Hasoffers.com. The Hasoffers.com application enables online advertisers to create fully customizable and branded affiliate networks within minutes.
When we came across the profile site featured in on our other articles, we couldn't help but find ourselves fascinated with the ads that ran on it and its counterparts. Trying to navigate the world of display,though, especially...
Last week Hulu scored a big win when The Walt Disney Company announced its plan to claim a 30 percent stake in the successful online video destination.
According to a recent report released by Magna, a unit of Interpublic Group, mobile advertising will increase at a brisk, but slower-than-originally-forecast pace this year and will almost double by 2011.
If enough examples don't exist already, no shortage of others exist to highlight just what a unique industry in which we work. And, it was a visit to a fast food restaurant that really brought this home. On many levels...
You've done the hard part. A list of 2 million email addresses is now in your possession and the money is soon to roll in.
