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SEO is Most Important for Generating Conversions

Nearly half of all respondents to a recent survey conducted by Forbes said that search engine optimization is the most effective online marketing tactic for generating conversions online.

Marketing for Father’s Day

Along with the arrival of Father's Day weekend comes the anticipation of the first day of summer, family barbecues, and vacation planning.

E-Mail Marketing to Reach $2 Billion by 2014

According to a recent forecast made by Forrester Research, e-mail marketing spending in the U.S. will reach $2 billion by 2014, reflecting a compound annual growth rate (CAGR) of nearly 11 percent from $1.2 billion in 2009.

Bing. You Are Now Free to Move about The Internet

As one of the few people in the internet world who still watches a lot of TV, last night I saw my first commercial for Bing. Today, as an experiment I decided to ask a few different people what they thought of Bing. A former Microsoft...

What’s in Your Wallet?

Last week when thinking about the disruption innovation causes to businesses, airlines came to mind first but are far from the only widespread pillar of our business and personal lives that end up reacting to change...

Why not go International?

A question that arises when affiliates become successful, or even comfortable with affiliate marketing, is “What is the next step?”

Confi – Innovation Disruption

Fairly frequent fliers, at least those who don’t fall asleep right when they get on the plane like we do, can do a pretty good job of recalling the details of the pre-flight announcements. Each airline gives a slightly different series of...