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The not-Steve JOBS Act
At the beginning of the year, some of the most influential websites came together in order to raise awareness and, more importantly to them, ensure that a piece of legislation did not become law. While we had heard of the two bills…
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Affiliate Ball New York ASE signs a Beastie Boy, Ice-T & Coco
There is big news and a lot of hype swirling around the Affiliate Ball. Neverblue stepped up their marketing game by securing the “title” sponsorship for this event and will now have the appropriate nomenclature of “Neverblue Presents The Affiliate Ball”.
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Photo and Video: Fastest Growing Mobile App Category
According to recent numbers released by Flurry, photo and video apps make up the fastest growing app category by time per active user. The company also notes the rise of smaller competitors to YouTube in the mobile video category.
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Digital Moms vs. Digital Dads: Online, Mobile and Social Behaviors
Two separate infographics from Nielsen and OnlineSchools.com offer insights into the different ways moms and dads use the Internet, mobile devices and social networks. Moms, for instance, are more likely than the average American to visit Pinterest, while dads have more online friends than moms.
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Google Powered Nearly 7 out of 10 Organic Searches in April
According to comScore’s latest qSearch analysis of the U.S. search engine market, Google powered nearly 70 percent of all organic searches in April, leaving Bing with about 26 percent of organic searches.
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Affinity Launches Next-Gen Display Media & Monetization Solutions Globally
After a highly successful run in the APAC market, Affinity is scheduled to launch its innovative Display Media & Monetization Solutions to the rest of the world at the upcoming Digital Marketing Event – ad:tech San Francisco.
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Nami Media Expands Operations to Leverage Triple-Digit Growth
Doubling of staff, office space accommodates significant expansion plans for 2012
March 28, 2012 (Los Angeles, CA) – Nami Media, a leader in online marketing technologies and applications, has significantly expanded its operations as a result of triple-digit growth over the past three years.
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The Week in Review
Headlines from the industry.
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China Outpaces the U.S. in New iOS and Android Device Activations
According to new data from Flurry, China now leads the U.S. in new iOS and Android device activations, an occurrence that’s been months in the making.
China exhibited year-over-year app session growth of 1,126 percent in the first…
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31% of Digital Ads Aren’t Seen
According to comScore’s white paper titled “Changing How the World Sees Digital Advertising,” nearly a third of digital ads are not “in-view” and, thus, wasted. The study was a vCE (validated Campaign Essentials) Charter Study. vCE is a comScore solution that validates whether or not impressions delivered…
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