Author

  • What’s the Daily Deal?

    If you listen to the chatter taking place among the various performance marketing groups and forums, you will hear people asking not just about companies with whom to work or if certain companies have offers. In the latter, one type has not had many requests – the daily deal…

  • It Sounds So Easy

    Recently, a friend of mine pinged me about an idea for a network. That he came out and started talking about a network made it initially challenging to take him seriously. Instead of sounding like the smart entrepreneur he is, it comes across sounding like someone who says…

  • Android Creeps up to Owning Half the U.S. Smartphone OS Market in January

    According to comScore’s latest MobiLens data, Google’s Android mobile OS got even closer to owning half of the U.S. smartphone OS market in January.

    In terms of original equipment manufacturers (OEM), Samsung finished the…

  • Kindle Fire: 33% of Tablet Traffic in December

    According to Jumptap’s MobileSTAT (Simple Targeting & Audience Trends) report for February, Android and iOS account for 91 percent of the smartphone OS market. The report also found that a third of tablet traffic in December came from the Kindle Fire.

  • Tablet and Smartphone Ads Are More Effective in Germany, Italy, UK Than in US

    New research from Nielsen finds that the impact of mobile ads on tablets and smartphones is greater in Italy, Germany and the U.K. than in the U.S.

    Regarding the impact of mobile advertising on tablet owners after seeing a mobile ad on their device…

  • Facebook Is the Most Valuable Social Media Brand in 2012

    According to a global study from BV4 and the Department of Social Media Management at the HWZ University of Applied Sciences in Business Administration Zurich, Facebook sits atop the heap of social media brands in terms of value in 2012.

  • The Week in Review

    Headlines from the industry.
    To receive daily updates please visit the Digital Moses fan page

  • Aparagon Technology and Lions Bay Media Announce the Recruitment of Veteran Marketer Dan VanOrman

    LEHI, UTAH–(Marketwire – March 8, 2012) – Aparagon Technology Inc. (“Aparagon”), a wholly owned subsidiary of Lions Bay Media Inc., is pleased to announce the addition of Dan VanOrman as President. Mr. VanOrman is a…

  • Then Versus Now

    Depending on with whom you talk, the world today is either a much simpler place thanks to technology or a much more complex one. Perhaps it is both, with the technology having gotten so complex in order to make life seem easy. Either way, there are definitely times…

  • Facebook Ramping up the Monetization Engine

    More than ten years have passed since the first dot-com bubble burst. The companies of today are making much more money, raising much more money; yet, it doesn’t necessarily feel that way. The first dot-com bubble seemed characterized by the quantity of businesses that found…