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  • PC Market is Hot, Acer Closing in On HP

    The global PC market has never been more explosive, according to market research company iSuppli Corp. While Hewlett-Packard remains the top dog, Acer and Dell are quickly catching up.

  • Pre-Roll Ads Most Popular Format, Twitter Delivers Most Engaged Online Video Viewers

    According to a new data released by TubeMogul and Brightcove, newspaper and magazine publishers get the highest online video viewing completion rates, while 35 percent of respondents said in-stream video ads produced the most revenue for their media businesses compared to other ad formats.

  • E-Mail Marketers Need to Display Understanding, Especially for Mobile Users

    Who would you listen to: a friend who offers you advice every now and then, or a stranger who offers you advice every hour? Most people would take the former every time, and while this isn’t the most precise metaphor for the recent findings of e-Dialog, it does highlight the company’s bottom line:
    – show that you know your consumer before you bombard them with messages.

  • The Week in Review

    Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

  • Facebook, Games Lead the Way for Mobile Apps

    According to the latest stats from Nielsen, mobile applications in the games category are the most popular for both smart-phone and feature-phone users, while Facebook is the most used app on two of the three major mobile operating systems.

  • Hulu Takes a Step Back, Vevo Sees Big Growth in Online Video Viewership

    While Hulu had a fairly bad month, Google held its leadership position in the realm of online video and Vevo gain a whole bunch of viewers in April, according to comScore.

  • More Than a Quarter of Mobile Web Users Clicked on Mobile Ads

    According to ABI Research, 27 percent of mobile phone users who accessed the mobile Web clicked on a mobile banner ad or text link in February, up from 21 percent in December 2008.

  • B2B Lags Behind B2C in Social Media Marketing, but Maybe Not for Long

    According to White Horse, a Web marketing, design and consulting company, B2B companies are lagging behind their B2C counterparts in the use of social media marketing. However, there are signs that B2B spending on social media efforts will boom shortly.

  • Threat to Debt

    Debt lead generation is threatened by potential changes that will cause a drastic overhaul of the industry. This week we take a look at the threats to debt lead gen by placing proposals into context and…

  • Threat to Debt – Part 2

    Since the beginning of time, people have paid other people money to negotiate on their behalf. When that negotiating involves ones unsecured debt, it falls into the category of…