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Microsoft Takes Up a Lot of Time

In September, Microsoft Sites took up almost 15 percent of the time spent online around the globe, according to comScore's World Metrix service.

Use with Caution

To flog or not to flog. That is the question, or so it seems the question for many in the performance marketing space. Already, we've seen a marked decrease in the number of...

F R E E That Spells Money

You have to hand it to the marketing team at Experian Interactive's FreeCreditReport.com division. Perhaps it is simply the amount of traditional media that I consume that makes me this way, but when I see that name, I...

Part 1 – And So It Begins

Many companies try to coincide new product releases and/or news releases around Ad:tech New York. And each year we can almost count on something noteworthy occurring during this period. Unfortunately, several...

YouTube, Hulu Attract Record Audiences in September

Google Sites kept above the online video fray yet again in September, finishing the month with more than 40 percent of online videos watched by U.S. viewers, according to comScore.

HitPath to launch a revitalized branding campaign at ad:tech NY 2009.

Webapps LLC, the developer of HitPath, the fastest growing affiliate marketing tracking software, has announced that they will be unveiling a new website and branding initiative at ad:tech NY, as part of an ongoing growth strategy for 2009. The new site is just the start of a more sophisticated brand image aimed towards giving the…