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BDA Hires Former Nintendo Marketer for Power A Division

Power A, a manufacturer of licensed retail consumer electronics accessories and the consumer products division of Bensussen Deutsch & Associates Inc., has hired John Moore as divisional vice president of product development and marketing

MBmobile, LLC Continues to Grow

MBmobile, LLC, an industry leading mobile entertainment firm today announced new relationships with two companies (Playlist.com and TRUSTe) that further the company's overall growth and customer support initiatives.

Harder to Hide

Do I really need a bed made of a material recognized by NASA? Will I really sleep that much better on a mattress on which I can place a glass of red wine and not have spill if I jump on another side? Maybe, but there is a good...

Living in a Disclaimer World

When the FTC updated its guidelines for advertisers using testimonials and endorsements, it may have felt as though the FTC set out to hurt the performance marketing space. In reality, though, they began the process...

Affiliate Summit West 2010 Party List

For all of the effort that conference organizers go through to create a meaningful event so much of the work goes unnoticed thanks to the hard work of another organizer - the party organizer. It's a love hate relationship between conference organizers and party throwers.

Traffic Engine Starts Successful New Year by Launching .Com Domain Name

Aliso Viejo, CA - Following a terrific year of growth in 2009, Traffic Engine is proud to announce the launch of their new TrafficEngine.com domain. The site will include all of the services from the former .net domain, along with many upgrades and improvements designed to simplify traffic services for clients.