‘American Idol’ Hits Disney World

Posted on by Chief Marketer Staff

Two iconic contemporary American entertainment experiences will mesh later this year when an “American Idol” attraction goes to Walt Disney World.

Guests at the theme park will be the contestants and the judges in the simulation of the popular Fox TV series. Contestants will be screened by a panel of reviewers before they’re cast for the theme park show by a Disney Hollywood Studios producer.

Then they receive backstage preparation, including tips from a vocal coach, hair styling and make-up, before performing for a panel of peer judges. Guest performers who score the highest votes will compete in an end-of-day finale, with the winner getting a guaranteed reservation for a regional stadium audition for the TV show.

“Disney’s new attraction perfectly captures what we at ‘American Idol’ feel is the heart and soul of this brand, real people getting a shot to make their dream a reality,” said Simon Fuller, CEO of ‘Idol’ producer 19 Entertainment, in a statement.

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