Alka-Seltzer Partners with Vegas Resort for Trip Giveaway
Las Vegas has plenty of offerings for a group of guys on a quick getaway, including the potential for heartburn and acid indigestion.
That’s why Alka-Seltzer, the fast-acting relief medication for just such symptoms, is partnering with a Las Vegas resort to offer a sweeps giving guys a chance at a summer getaway vacation.
The on-pack promotion, called The Alka-Seltzer Living Large in Vegas Sweepstakes, lets customers enter the lot code found on packages at AlkaSeltzerinVegas.com by Sept. 21. The grand-prize winner and three friends will receive a trip to the Palms Casino Resort for a weekend stay. Twenty-four hours of limousine service and $2,000 in cash rounds out the prize package.
Instant-win prizes include $1,000, $500 and $100 Visa gift cards, as well as gift certificates from Amazon.com, Sports Authority and iTunes.
“We know that guys are indulging in good times—especially on vacation, and Alka-Seltzer is the perfect compliment for a good time, helping you feel yourself again,” said Jay Kolpon, vice president, marketing and new business, Bayer HealthCare’s Consumer Care Division.
