Month: December 2008
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Internet is Better than Sex
A recent survey conducted by Harris Interactive and Intel found that 65 percent of U.S. adults don’t think they could live without the Internet.
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Mahalo Answers Ups the Ante
Mahalo, the human-powered search engine, unveiled its human- and incentive-powered Mahalo Answers this week, which highlights the importance of questions and answers on the Internet and shows how far the model is from being finished.
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Xbox 360 Gets a Lot of Buzz
According to the latest figures released by Nielsen Online, the Xbox 360 is getting a lot of online buzz this holiday season.
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Undervalued Facebook
A recent article in the NYTimes talks about how Procter & Gamble has been “dipping its big toes into the vast pool of Facebook, now the world’s largest social network.” Who wouldn’t want a piece of P&G’s ad spend, as…
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Google Jumps The Shark
In writing our review of the current state and future potential of Facebook’s self-service advertising platform, we found ourselves incredibly bullish on its potential, not the least of which stems from all of the various levers…
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TV Ads May Resonate, But Coupons Get People in Stores
Retailers seem to be connecting with shoppers this holiday season—maybe not through their wallets, but through their ads and promos.
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DMA Puts B-to-B Conference On Hiatus
The Direct Marketing Association has postponed its 2009 B-to-B Lead Generation Conference. The conference had been scheduled to be held April 6 through 8 in New Orleans.
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Agencies
Valpak Axes 79 Positions
Valpak has cut 79 positions, or 6% of its workforce, because of a lower projected volume for 2009.