Reebok International named Dennis Baldwin, 35, CMO for the Reebok brand, replacing Muktesh "Micky" Pant, 49, who leaves Reebok to establish a business that connects him to his roots in India.
Advertisement
Reebok International named Dennis Baldwin, 35, CMO for the Reebok brand, replacing Muktesh "Micky" Pant, 49, who leaves Reebok to establish a business that connects him to his roots in India.
Reebok's global brand marketing platform is not expected to undergo any significant changes. For the past 18 months, Pant and President-CEO Jay Margolis have worked closely with Arnell Group, New York City, on marketing initiatives. Pant will work with Baldwin over several weeks to ensure a smooth transition.
Baldwin had been senior VP-global footwear since 2001; he joined Reebok in 1995 as marketing manager in the Licensing and New Business Development group. Canton, MA-based Reebok is looking in and outside the company for Baldwin's successor.
