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QVC, Factory Outlet Sales Mitigate Select Comfort Loss

Select Comfort Corp., Minneapolis, had second quarter net sales of $62.7 million, up 1.5% from the $61.8 million recorded in second quarter 2000. Its net loss was $3.5 million, unchanged from a year ago. The sales increase was primarily driven by new selling efforts, including participation in the QVC shopping network and revenue generated from its direct-mail factory outlet. Revenue from these sources

Select Comfort Corp., Minneapolis, had second quarter net sales of $62.7 million, up 1.5% from the $61.8 million recorded in second quarter 2000. Its net loss was $3.5 million, unchanged from a year ago.

The sales increase was primarily driven by new selling efforts, including participation in the QVC shopping network and revenue generated from its direct-mail factory outlet. Revenue from these sources offset softer sales in Select Comfort’s direct marketing and retail channels.

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