French advertising agency Publicios S.A., based in Paris, has completed its purchase of Peruvian agency Publicistas Asociados, according to wire service reports. Terms were not disclosed. This purchase adds to existing Publicis holdings in Columbia, Brazil, Chile, Argentina and Venezuela.Publicistas Asociados had 1999 turnover of $36 million and a gross margin of $12.5 million.
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French advertising agency Publicios S.A., based in Paris, has completed its purchase of Peruvian agency Publicistas Asociados, according to wire service reports. Terms were not disclosed. This purchase adds to existing Publicis holdings in Columbia, Brazil, Chile, Argentina and Venezuela.
Publicistas Asociados had 1999 turnover of $36 million and a gross margin of $12.5 million.
