Modem Media, an interactive marketing services company, has tapped DoubleClick Inc. to manage its U.S. advertising. DoubleClick will be the preferred ad management provider over the next three years for all the Modem Media U.S. offices and will use MediaVisor, its online media planning tool.
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Modem Media, an interactive marketing services company, has tapped DoubleClick Inc. to manage its U.S. advertising.
DoubleClick will be the preferred ad management provider over the next three years for all the Modem Media U.S. offices and will use MediaVisor, its online media planning tool.
