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MediaBay Testing Two New Continuity Programs

MediaBay Inc., an audio books direct marketer, is testing two audiobook continuity programs with an anticipated roll out date of early 2003. The programs, "Foul Play: Detective Mysteries" and "Swept Away: Stories to Fall in Love With," consist of a series of original audio dramas on cassette and CD. The detective stories follow four detectives into a web of mystery while Swept Away looks at the lives

MediaBay Inc., an audio books direct marketer, is testing two audiobook continuity programs with an anticipated roll out date of early 2003.

The programs, "Foul Play: Detective Mysteries" and "Swept Away: Stories to Fall in Love With," consist of a series of original audio dramas on cassette and CD.

The detective stories follow four detectives into a web of mystery while Swept Away looks at the lives of four contemporary women.

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