Kerry Group Acquires RJ/RG LLC

The Kerry Group, a St.Louis-based experiential marketing firm, has acquired RJ/RG llc, an online marketing and promotional services agency.
Terms were not disclosed.

RJ/RG brings to Kerry technology used for online marketing, catalog management, automated events scheduling and real-time analysis of mobile marketing programs.

Ronald Garnier and Ryan Jarrell, who co-developed RJ/RG's Web-based technology, have joined Kerry as senior vice president of strategic planning and administration and director of information technology services, respectively.

Kerry also hired two additional programmers to handle the expanded services brought on by the deal. The company now has 25 full-time employees and 50 field personnel working on special programs throughout the country.