Fishing and Hunting News — Great Lakes Sportsmen

MSGi Direct Philadelphia (formerly Media Marketplace, Inc.) has been appointed list manager of this 10,583-name respondent list. Nearly seven out of every ten readers own a boat, with like numbers identifying themselves as active fishermen or hunters.

Cost: $80/M

Selections: Recency, state/SCF/ZIP

Contact: MSGi Direct Philadephia, 215-968-5020