Chris Cleghorn, executive vice president of direct and interactive marketing for Chicago-based Easter Seals, has been named the 2006 winner of the Max L. Hart Nonprofit Achievement Award by the Direct Marketing Association.
The award, presented on Friday at the annual DMA Washington Nonprofit Federation Conference, honors outstanding accomplishment by an individual in the nonprofit community.
Cleghorn joined Easter Seals in 1983 and established a comprehensive direct mail program for the organization and its affiliates. Today he oversees direct-response fund-raising for Easter Seals’ national network of more than 90 affiliates, including an integrated online marketing effort.
Cleghorn is a past chairman of the DMA’s Nonprofit Council and served on the association’s Committee on Ethical business Practice. Until recently he was president of the Alliance of Nonprofit Mailers and continues to sit on its board of directors.
“Most nonprofit organizations have felt the impact of Chris’ leadership in postal matters and other key policy decisions that protect them in their fund-raising efforts,” said Craig Floyd, chairman of the DMA Nonprofit Federation awards committee and chair and executive director of the National Law Enforcement Officers’ Memorial Fund. “For his steady and dedicated leadership, we owe him a debt of gratitude.”
