Digitas Inc. has completed its acquisition of Modem Media Inc. Terms were not disclosed.
Modem Media, which retains its name, will operate as a wholly-owned subsidiary of Digitas Inc.
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Digitas Inc. has completed its acquisition of Modem Media Inc. Terms were not disclosed.
Modem Media, which retains its name, will operate as a wholly-owned subsidiary of Digitas Inc.
The three-office Digitas agency franchise--Boston, Chicago, and New York--continues under its existing leadership structure led by Laura Lang. The agency's offices in London and San Francisco will now operate under the Modem name.
