The 22nd Annual Catalog Conference will feature more than 200 speakers and more than 100 merchant companies, making it the largest Catalog Conference in its history, according to the Direct Marketing Association.
The DMA sponsors the Catalog Conference in conjunction with Catalog Age magazine, which is a sister publication of Direct Newsline.
Todd Simon, senior vice president of Omaha Steaks, will deliver the opening keynote address, and Robyn Waters, author of “The Trendmaster’s Guide from A to Z” will speak on the second day.
For the first time, the conference will feature Web site critiques, in which marketing professionals will offer reviews, ideas and techniques from improving Web site design and increasing sales. The Web Site Usability and the Search Engine Marketing labs, which were hosted in previous conferences, will also return to the current event.
This year’s Annual Catalog Conference will be held at the Gaylord Palms Resort in Orlando, FL, May 23-25.
