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American Healthways Taps Hill Holiday

American Healthways has chosen Hill Holiday to handle its brand communication efforts. The agency's New York office will handle the account. The budget was not disclosed. The agency expects to develop the disease management company's first integrated brand advertising which will include direct marketing, print, and promotional events.

American Healthways has chosen Hill Holiday to handle its brand communication efforts. The agency's New York office will handle the account.

The budget was not disclosed.

The agency expects to develop the disease management company's first integrated brand advertising which will include direct marketing, print, and promotional events.

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