Alfred Goodloe, International DMer, Dies

Alfred M. Goodloe, Jr., the veteran international direct marketer, died Mon. Feb. 13.

Goodloe was a former president of Alexander Hamilton Institute, a publisher of newsletters, books, and educational programs designed for overseas markets, according to the Direct Marketing Association, which gave him an extraordinary achievement award last year.

For 25 years, Goodloe managed international direct marketing campaigns and wrote two books on international direct marketing.

He is survived by Peter, his cousin and godson, and sister Alice Goodloe Whipple.

Condolences can be sent to Alice Goodloe Whipple, at 2 Hedge Row Rd, Plainsboro, NJ 08536.