ABC Launches Desperate Housewives Sweeps

Desperate to win a contest? ABC is inviting fans of its hit comedy Desperate Housewives to enter an online quiz and sweeps, offering a grand-prize trip to attend the show's DVD launch party in Los Angeles.

Desperate fans seeking to win a prize can enter the Desperate Housewives sweeps

Consumers 18 and older who log onto to ABC.com can enter The Which Housewife Are You? quiz and sweepstakes. Visitors who take the quiz answer 15 multiple-choice questions that tie-in with previous Desperate Housewives storylines. At the conclusion of the quiz, a character photo and brief profile that the quiz taker most resembles will pop-up on screen.

Fans who enter the online sweepstakes must register to become an ABC.com member. The sweepstakes gives consumers a chance to win one of nine weekly prizes and be eligible to win a grand-prize trip for two to Los Angeles to attend the Desperate Housewives season one DVD launch party, and receive hotel accommodations and $500 spending money. Lesser prizes include Desperate Housewives-themed merchandise, including "dirty laundry" bags, posters, sports bottles, aprons and oven mitts.

Winners will be selected via random drawings, with one drawing per promotional period. The grand-prize winner will be selected on May 16. The contest runs through May 13. Internet materials support. American Broadcasting Cos., Inc., Angel Soft, Georgia-Pacific Corp. serve as the sweepstakes' sponsor. New York-based LD Marketing Group handles.

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