TradeDoubler has acquired the IMW Group, which includes The Search Works and the Technology Works for 56 million pounds ($114.8 million).
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TradeDoubler has acquired the IMW Group, which includes The Search Works and the Technology Works for 56 million pounds ($114.8 million).
The acquisition expands TradeDoubler's performance-based product portfolio into the search market and provides opportunities for further geographic expansion, according to TradeDoubler.
