Zumbox, which runs a Web-based paperless postal system, has hired Peter O. Price. Price will lead the company’s media division and will focus on developing partnerships with major print and electronic media companies.
Price will also maintain his current role as chairman and CEO of Premiere Previews.
Zumbox, which has linked an electronic address with every U.S street addres, enables postal mail to be sent as digital files and received online with no paper and no scanning. Zumbox also offers the ability to distribute multi-media content including live broadcasts.
Price has served as director of corporate development for Time Inc.; president of Media Networks; publisher of the New York Post; president of the National Sports Daily; president of Liberty Cable; and president of Television USA.
He is currently chairman of The Avenue Association; a director of RKO Pictures and USFR Media; a commissioner of the Latin Entertainment and Media Commission; president of the National Academy of Television Arts and Sciences Foundation. He is also chairman of MediaNYC2020 and a board member of Reporters Without Borders.
“Peter Price brings to Zumbox a lifetime of success and experience as a media executive, public servant, and entrepreneur,” said Zumbox CEO Donn Rappaport in a statement.
