RTC Relationship Marketing has promoted Michael Duke to senior VP and director of marketing intelligence, and named former senior VP Elizabeth Upton head of account management.
Duke had previously been a director. His responsibilities include continuing to offer strategic segmentation, targeting, program metrics and analysis leadership.
Duke joined RTC after serving as a senior marketing analyst at Lillian Vernon Corp.
As senior VP and director of account management, Upton will standardize the Washington, DC-based marketing firm’s client-services operations. She will also develop an internal training curriculum.
Upton came to RTC from Corbett Healthcare Group,. Before her tenure at Corbett, Upton was a Global Account Director for the Procter & Gamble business at Leo Burnett.
