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Beth Negus Viveiros is the Web Editor of the Chief Marketer Network. She also writes the column "Pushing the Envelope" for DIRECT magazine, and has served in a number of roles on DIRECT, including executive editor, managing editor and senior writer. A graduate of University of Massachusetts-Dartmouth, Beth is the former editor of 1to1 magazine and a former associate editor with DM News. She began her career as a reporter for the Warren Times-Gazette in Rhode Island. Other writing/editing credits include Insurance Conference Planner, ToyFare, Laundry News, Medical Meetings, Dasoku, Corporate Meetings & Incentives, the Sakonnet Times and the Bristol Phoenix. She has given presentations at events for several marketing industry groups, including the DM Club of New York and the New England Direct Marketing Association. Beth resides and works in the Boston area.
beth.negus@penton.com / 617-916-2762

Patricia Odell joined PROMO as managing editor in March 2003. Prior to that she was the news editor of sister publication DIRECT magazine and editor of DIRECT Newsline as well as the online content editor. She had been with DIRECT since 1997. Prior to joining Penton, Patricia worked as a reporter and community page editor for the Stamford Advocate, a daily newspaper in Stamford, CT. She graduated from the New York University School of Journalism.
CONTACT: patricia.odell@penton.com / 203-358-4183