Listline e-Newsletter 5/15

NEW TO MARKET LISTS
--CanadaProGuide.com Postal List
This file names more than 309,827 Canadian businesspeople subscribing to this news Web site.
Selections: Employee size, recency, SIC code, job title/function, state/SCF/ZIP
Price: $150/M
Contact: Worldata (561-393-8200; info@worldata.com)

--America's Active Seniors
Named here are 28 million individuals aged 60 and above who said they travel, shop, dine out and, in some cases, work outside the home.
Selections: Last 30 days, age, book reader, credit card, currently employed, date of birth, donors, ethnicity, gender, grandparent, Hispanic, homeowner, household income, investor, lifestyle, mail order buyers, marital status, net worth, online buyer, owns cell phone, pet owner, phone number, religion, renter, retired, RV owner, Spanish-speaking, traveler, veteran, state/SCF/ZIP
Price: $80/M
Contact: List Solutions, Sandy Ostrander (732-729-0500 ext 17; sostrander@listsolutions.com)

INSERT MEDIA
--A.M. Leonard Catalog Blow-in
This program offers 848,000 annual-insertion opportunities.
Price: $35/M
Contact: Leon Henry Inc., Lynne Utschig (914-285-3456; lynneu@leonhenryinc.com)

UPDATED LISTS
--Family Christian Stores M-Gen Enhanced
This file of more than 1.5 million retail-sourced individuals has been enhanced with transactional purchasing behavior information from the Marketing Genetics Consumer Buyerbase.
Selections: Age, category, purchase amount, frequency, income, state/SCF/ZIP
Price: $70/M
Contact: Direct Media Inc., Laura Cox (203-532-3737; lcox@directmedia.com)

--Lady Grace
During the past three months, 27,549 direct mail sold individuals bought from this lingerie catalog.
Selections: Amount purchased, hotlines, gender, state/SCF/ZIP
Price: $126/M
Contact: Belardi Ostroy, Lorna McManus (212-381-1753; lornam@belardiostroy.com)

MEET THE BROKER
--Meet the Broker: Mark Zilling
By Larry Riggs
Today, we meet Mark Zilling, senior vice president at MeritDirect. He's specialized in the business-to-business arena ever since coming to the firm from Direct Media in 2001. Click here for more directmag.com/meet_the_broker/0515-broker-zilling/index.html