Listline e-Newsletter 2/13

LIST MANAGEMENT CHANGES
--Kids Discover
Statlistics has been appointed manager of a list of 222,574 subscribers to Kids Discover, a magazine for children ages 7 to 12. Millard Group Inc. was the previous list manager. Direct mail is the source.
Selections: Gender, child’s age, paid, renewals, state/SCF/ZIP
Price: $100/M
Sample usage: American Girl, Bonnier Corp., California Academy of Sciences, Carnegie Museums, Carus Publishing, Central Park Conservancy, Cookie Magazine, Costume Express, Dallas Museum of Art, Delphi Academy, Denver Zoo, Discovery Girls Magazine, Highlights for Children, International Masters Publishers, Mindware, Monterey Bay Aquarium, National Geographic Kids, Office Depot, Oregon Museum of Science, Smithsonian Institution, Smuggler's Notch, Sports Illustrated for Kids, Sports Katz, University of California at Berkeley, Wildlife Education Ltd., Young Explorers, Young Scientist Club, Zoon Consortium
Contact: Statlistics, Rita Verna (203-778-8700, ext. 112; r.verna@statlistics.com)


NEW TO MARKET LISTS
--SafetyNewsAlert
PBP Media has released 337,000 e-mail addresses of subscribers to SafetyNewsAlert e-mail newsletter. The Internet is the source.
Selections: Company size, industry, title, state
Price: $275/M
Contact: VentureDirect Worldwide, Jim Scova (212-655-5186; jscova@ven.com)

--Super Book Deals Pet Book Buyers
A list of pet book buyers has become available from SuperBookDeals.com. The count for the last 12 months is 55,610.
Selections: Six-month buyers, gender, state/SCF/ZIP
Price: $90/M (last-12-month buyers)
Contact: Rickard List Marketing, Donna Giacopino (631-249-8710; dgiacopi@rickardlist.com)


INTERNATIONAL LISTS
--Maxwell Media Speculative Investors
Lake Group Media Inc. has been appointed to manage a list of 238,790 European investors’ e-mail addresses for Maxwell Media. The Internet is the source.
Price: $125/M
Contact: Lake Group Media Inc., Paige McKiernan (914-925-2426; paige.mckiernan@lakegroupmedia.com)

--Canadian Online Gamblers
Names of 2 million Canadian gamblers have been assembled. Those listed registered at an online casino. Survey data is included in this file. Inquiries for telemarketing will be considered.
Selections: Poker, slots, gambling magazine subscribers, mail order buyers, age, household income, gender, geography
Price: $125/M
Contact: List Bargains, Mary Jane Acito (914-617-8138; mj@listbargains.com)


NEW SELECTS
--HCI Direct Master File
Ailment data has been overlaid on the master file of HCI Direct Inc. Examples of new selects include arthritis, diabetes, high blood pressure, asthma and hearing loss. More than 1 million buyers of hosiery, women’s beauty and wellness products are available.
Additional selects: Hotlines, purchase amount ranges, first time paid, single/multibuyers, state/SCF/ZIP
Price: $100/M
Sample usage: Aegon Special Markets Group, Biotech Research, Figi’s Inc., National Mail Marketing Corp., People en Espanol, Swiss Colony, Washington Mutual Card Services,
Sample tests: AIG Marketing Inc., Doubleday Large Print Library, Fingerhut Corp., Literary Guild of America/Doubleday Entertainment, Cooper Grapefruit Club, Time Life, Washington Mutual Providian
Contact: Direct Media Inc., Mary Hickey (203-532-2479; mhickey@directmedia.com)


MEET THE BROKER
--Meet Mike Manning, Manning Media International
By Jim Emerson
This week, Meet the Broker features Mike Manning discussing data without borders, e-mail growth and the decline of postal and fax lists. For more, click here (directmag.com/meet_the_broker/0212-mike-manning).


SPECIALS
--SkyNews
A list of 10,262 subscribers to the Canadian magazine SkyNews is being offered for 20% off the base rate. Contact Cornerstone Group of Companies, Alejandra Cuevas (416-932-9555, ext. 177; acuevas@cstonecanada.com)