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Walmart's Parading Pet PromoHasbro's Littlest Pet Shop is running a promotion in February that would be any brand marketer's dream. In February, kids waving flags will parade through... |
Digital MediaMobile Advertising Discovers AmericaMobile searches for products and services and mobile advertising are becoming more commonplace among U.S. consumers, following in the footsteps of longstanding trends in the European Union and Asia. ... Print MediaClever, But Not Urgent EnoughMy readers might be puzzled that I've chosen an ad I deem for this issue's makeover. But I think of this column space as a workshop where we look at selected... |
Broadcast/Cable MediaLive from ad:tech: CNN Re-engages ViewersWhoever emerges as the president-elect from the current campaign, CNN will be a clear winner as a content provider and sampler.... Outdoor MediaKia Runs NBA Tip-Off Play with Street EventsKia Motors is kicking off its first full season as a National Basketball Association sponsor today with NBA Tip-Off street events in 29 cities, heralding the new season and its new Kia Borregos... |
