Wendy’s International is launching a new promotion this month featuring Klutz-branded toys.
Starting Feb. 21, Wendy’s will offer Kids’ Meal bags based on the kids’ activity products. Each Wendy’s Kids Meal bags will contain one of five toys including: mini foxtail, doodle dogs, Klutz magic, spiral draw and kids’ travel. The meal bags will also contain a booklet of related activities with how-to instructions.
In addition, each bag will include games and activities from Klutz’s award-winning activity books.
In-store merchandising and P-O-P materials will support. The promotion will through March 27 at participating restaurants nationwide and in Canada.
Founded in 1977, Klutz is the creator of kids’ activity books, kits and toys. Klutz is a division of Scholastic, one of the largest distributors and publishers of children’s books.
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