Topic | Branding

Coke & American Idol Fizz Out

|  by Suzanne Vranica (WSJ)

After a long relationship, Coke has decided to exit the American Idol stage.

Chief Marketer Videos

by Chief Marketer Staff

For our first Brands on Fire LinkedIn Live, we spoke with SheaMoisture CMO Taydra Mitchell Jackson about the inspiration for the brand’s “Black Men Love” digital campaign, the success of its men’s product business and engagement through consumer experiences.

	
        

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