Social Media Influencers

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  Digital

  A Primer: Developments in U.S. Influencer Marketing Regulations

  A review of U.S influencer marketing enforcement and guidance.

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  Digital

  Demanding Transparency: Six Ways to Combat Influencer Marketing Fraud

  Brand executives from Unilever and Southwest Airlines discuss how they are proactively combatting influencer fraud from within their organizations.

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  Acquisition

  Tips to Get the Most from Working with Gaming Influencers

  The world of gaming influencers is still a relatively untapped resource, especially for
  non-endemic brands looking to make deeper connections with their customers.