Topic
Social Media Campaigns
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Engagement
Marketers on Fire: Bombay Sapphire Global VP on Baz Luhrmann-Led Creative Campaign
We spoke with Bombay Sapphire Global Vice President Natasha Curtin about how the campaign ties into the brand’s “stir creativity” mission.
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Engagement
How Media Brands Are Engaging Gen Z During the Pandemic
Media brands are engaging Gen Z audiences during COVID-19 with talent-led social campaigns and messaging.
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Acquisition
Best Practices: Using Facebook Messenger Marketing for Ecommerce
Strategies to keep in mind while using Facebook Messenger to engage with consumers.