E-commerce

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  Acquisition

  Holiday Shoppers to Spend $1.1 Trillion: Buyers Online to Go Wild

  The health of the labor market, near record-low unemployment rates and continued monthly job creation will encourage spending, Deloitte predicts.

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  Acquisition

  Forever 21 and Macy’s Upset Women with Dumb Marketing

  Despite all the conversations, insights and education around
  marketing to women, some brands still don’t get it.

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  Agencies

  5 Data-Driven Ways to Optimize Holiday Marketing

  E-marketers can make still make small adjustments that can have a big impact before Christmas. Here’s 5 ways to make your holiday marketing more merry.