DoubleClick Inc., has launched Online Resource Centers (http://www.vertical.doubleclick.net), a service where advertisers and publishers can learn more about specific industries. The newsletter-formatted resource centers feature news, research, case studies, events and guest editorials from industry experts. The resource centers are: Auto (http://auto.doubleclick.net), Business (http://business.doubleclick.net), Entertainment (http://entertainment.doubleclick.net), Tech (http://tech.doubleclick.net), Travel (http://travel.doubleclick.net), and Women & Health (http://women.health.doubleclick.net).
Naviant Inc. has opened its San Francisco office at 650 Townsend Center. The office serves as the company’s regional headquarters for sales and marketing efforts of its western region and will house 25 employees in a 4,134 square-foot area.
Fernando Espuelas, chairman and CEO, StarMedia Network Inc., has been named “Hispanic of the Year” by Directo, the Direct Marketing Association’s council for Hispanic Marketing. Espuelas will be honored at a luncheon on March 3 during the council’s Directo Hispanic Marketing Days. The conference is from March 2 -3 in Miami, FL at the Wyndham Miami Beach Resort.
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