Short Cuts

Marilyn Carracino has been named senior vice president for merchandising of Bloomingdale’s Direct. She comes to the company from Saks Fifth Avenue where she served as senior vice president of Saks Folio and saksfifthavenue.com for the past two years. Saturation mailer ADVO Inc., Windsor, CT, is offering a $500,000 reward for the capture and conviction of anyone responsible for contaminating the nation’s mail with anthrax. The amount doubles ADVO’s pledge made two months ago when it committed $250,000 to the $1 million reward then offered by the U.S. Postal Service and the FBI. Talbots.com, the e-commerce unit of the cataloger and retailer, has tapped EasyAsk to provide it with online search tools. EasyAsk, based in Littleton, MA, said its precision search technology lets customers search for products online can as if they were speaking directly to a salesperson.