Quadrangle Capital Partners, a media and communications buyout fund, has acquired infomercial marketing company GoodTimes Entertainment Ltd.
The deal, reported to be worth about $250 million, is expected to expand Quadrangle’s activities into new markets and develop new products.
GoodTimes has annual revenue of about $300 million and will change its name to GT Brands. Its main business is the sale of specialized videos for fitness and cosmetics products.