Campus Agency – Campus is all about college marketing. Adding a number of partners, like Trigger House, provided greater ability for impactful and sophisticated marketing programs. The “Nordstrom Snapchat Shoe Challenge” drew the attention of college rivalries to vote to win a Nordstrom experience of their campus. Nordstrom’s Snapchat following jumped 60% and Campus staged a high-end look and feel of a Nordstrom store on the University of South Carolina campus. That gets an A+!
Chief Marketer 200
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