ParadyszMatera is offering free access to a version of its MarketRelevance product.
The proprietary, Web-based product captures and tracks more than 25,000 direct mail and e-mail promotions each year. Promotions are scanned and can be viewed or printed from the Web. A variety of data is collected on each mailing such as the date the promotions were received.
“The world is moving too fast for anyone to remember who’s mailing what, and to whom,” CEO Chris Paradysz said in a statement. “Direct marketers need effective, promotion research and intelligence capabilities that are easily and quickly available online.”
Those interested in a free trial can register online at http://www.marketrelevance.com. Access to the product is immediate.
In tandem with the free offer, ParadyszMatera has upgraded its member version of MarketRelevance.
New York-based ParadyszMatera is a media services company operating in direct mail, online marketing and creative, print media and alternative media.