Eddie Bauer, Inc. hired David Makuen as VP-marketing, a new post at the apparel retailer. The position took effect Jan. 18. Eddie Bauer created two positions—VP-marketing and VP-direct—to replace Chief Marketing Officer Engle Saez, who resigned in March ...
Carlson Hotels Worldwide this month launches an umbrella loyalty program for its four hotel brands, including Radisson Hotels & Resorts. Carlson's Goldpoints Plus starts with millions of members The new program, Goldpoints Plus, replaces current ...
A handful of airlines are using their loyalty programs to solicit donations for tsunami relief efforts, while retailers collect—and often match—shopper donations. United Airlines will give 500 frequent-flier miles to each Mileage Plus member who donates ...
Automatic rebates increase shopper spending an average of 25%, according to research from coalition loyalty marketer Vesdia Corp. Vesdia's four national programs give rebates to members when they buy participating brands or use a program credit card. ...
HÄAGEN-DAZS SHOPPE CO.: will switch from paper gift certificates to stored-value gift cards through an arrangement with Salt Lake City-based Gift Card Solutions. The electronic gift cards are customized to meet the look and feel of the store, and may be ...
Automatic rebates increase shopper spending an average of 25%, according to research from coalition loyalty marketer Vesdia Corp.
The board of directors at RedEnvelope Inc. has promoted Ed Schmults to chief operating officer. Schmults has been with the San Francisco-based company since May 2004, serving as senior vice president of operations. Schmults' new responsibilities will include overseeing the firm's distribution and customer service centers. In other news, RedEnvelope named Gary Korotzer vice president…
Vesdia Corp. has signed a number of high-profile retailers for its coalition loyalty programs and is readying a first-quarter push for its newest program, Fundraiser Rewards. Vesdia's coalition programs add partners Avis Rent a Car System, Hickory ...
TRILEGIANT LOYALTY SOLUTIONS: has partnered with Destination Rewards, Inc. to offer hotel reward cards and travel and entertainment cards to the financial services industry. TLS is a Richmond, VA-based provider of loyalty and incentive programs for a ...
The number of young hipsters using text messaging is rising as fast as y cn rd ths. And at least one cellular company hopes to hang on to those lucrative texters—and prompt them to text even more—by launching a loyalty program in conjunction with ...