Search Results For: loyalty
-
Data Driven ROI
Live from NCDM: Winners and Losers in the Loyalty Game
Burger King thought it was in CRM heaven when it started its BK Rewards program a short time ago. A press release stated that the initiative would “drive
-
ZDNet to Launch Online Loyalty Points Program
ZDNet, a Web destination for people who want to buy, use and learn about technology, and MyPoints.com, an Internet direct marketing and loyalty program
-
Can Kmart Build Loyalty with a Laundromat?
Kmart has picked a new store opening June 5 to house its first public washers and dryers in an Iowa City location based on space and community demographics. The demographics of the shoppers must have been the top decision in where to open the store as …
-
Direct Marketing | Print
Emotion Wins the Loyalty Race
Connect with your customers by showing them you care Companies with strong customer relationship management initiatives realize that relationships aren’t
-
Engagement
A&P Will Let Shoppers Save Text Coupons to Loyalty Cards
Grocery retailer A&P plans to partner with the digital incentive platform provider Zavers to offer coupons that users can receive via SMS on their mobile phones
-
Data Driven ROI
Loyalty Marketing: Where it is & Where to Go from Here
The state of loyalty marketing indicates there’s plenty of work to be done. Here’s a run down to reinvent the customer experience.
-
Data Driven ROI
Building a B2B Loyalty Program With B2C Tactics
There is no barrier keeping B2B loyalty programs from accessing the consumer marketers’ relationship-building resources.
-
Data Driven ROI
Five Ways to Improve Brand Loyalty
Any solid relationship touches on emotions, intellect and everything in between. Brand loyalty connections between brand and consumer work in exactly the same way.
-
Data Driven ROI
Loyalty Program Helps Double Cola Compete in the Beverage Wars
A loyalty program where soda drinkers can earn points and prizes in return for entering in codes from product packages is helping Double Cola compete with the big gulps in the soda aisle.