Search marketing network Local.com Corp. has formed an advertising sales marketing partnership with White Directory Publishers, a division of Hearst Holdings Inc.
The two companies will offer advertising that appears on the Local.com Web site, in addition to White Directory Publishers’ Talkingphonebook.com and Area-wide.com Web sites.
The partnership is intended to help Local.com to sell more display advertising to national companies with local and regional business locations. Local.com attracts approximately 16 million online visitors monthly to its Web site. It offers pay per click, banner and pay per call advertising for telemarketing, in addition to mobile search marketing services.
White Directory Publishers gains a large online distribution channel for its advertisers through Local.com. It will also provide advertising creative support for Local.com.
White Directory publishes nearly 80 print directories in 11 states and Internet directories, in addition to offering search marketing, video and direct marketing services for advertisers.
Network
