* Scholastic at Home Donor Enhanced
* Individual Investor Master File
* The Police Marksman
* Global Online Business Intelligence
* Platinum Data Executive Registry
* Forbes Magazine
* Garden Design
* Maclean’s Magazine
NEW LISTS
Scholastic at Home Donor Enhanced
Several list segments and hotlines with enhanced Equifax lifestyle data have become available from Scholastic. A total of 323,879 donors are offered from the last 12 months. Specific segments naming individuals interested in veterans and environmental causes have been assembled, among others. The average contribution was $15.
Selections: Hotlines, adult’s/child’s age/gender, lifestyle, state/SCF/ZIP
Price: $65/M (base)
Contact: Millard Group Inc., Donna Hamilton (914-697-5808; [email protected])
Individual Investor Master File
Some 1 million stock and mutual fund investors are named. This postal file consists of investors and subscribers to publications offered by Morningstar Inc. and Motley Fool. E-mail addresses are available. One of the multiple sources of this file is the Internet.
Selections: Gender, home/business address, recency, state/SCF/ZIP
Price: $185/M
Contact: Worldata, Jay Schwedelson (561-393-8200, ext. 176; [email protected])
The Police Marksman
Praetorian Group Inc. has released a list of 45,211 subscribers to The Police Marksman Magazine. Readers include current and retired law enforcement professionals and military officers.
Selections: Gender, state/SCF/ZIP
Price: $140/M
Contact: Statlistics, Scott Perillo (203-778-8700, ext. 132; [email protected])
Global Online Business Intelligence
Six million businesses that have registered Web site domain names are available from this international master file, along with 2.6 million executives’ names. The file includes businesses in the process of setting up Web sites and those with active Web sites.
Selections: Phone/fax numbers, job function, domain name, gender, region, country
Price: $150/M (businesses); $175/M (executives)
Contact: Kroll Direct Marketing Inc., Gwen Coryell (609-275-2900, ext. 118; [email protected])
Platinum Data Executive Registry
More than 2.4 million names of executives have been assembled for this list. It’s comprised of multiple niche trade publication subscription files. It includes individuals who work in financial services, manufacturing, retail, technology and other fields. About 95% of those listed are men.
Selections: Monthly hotline, phone/fax numbers, title, one per company, SIC code, number of employees, sales volume, year established, gender, state/SCF/ZIP
Price: $125/M
Contact: List Services Corp., Matt Potts (203-791-4440; [email protected])
SPECIALS!
Forbes Magazine
Political fundraisers are being offered $65/M off the base rate of the Forbes file and one free non-enhanced selection. Some 947,000 subscribers are available. Contact ALC Data Management, Lisa Donzella (914-524-5263; [email protected])
Garden Design
Test mailers receive $10/M off the base price of Garden Design’s list of 253,912 subscribers. Contact Lake Group Media Inc., Lenore Cunningham (914-925-2460; [email protected])
Maclean’s Magazine
A 10% discount is being offered to mailers who test the Maclean’s list. This Canadian current affairs magazine has 166,925 subscribers. Contact Cornerstone Group of Companies, Maria Hyponen at 416-932-9555, ext. 429; [email protected])
Network
