* Car Loans for All
* Lawyers Lists
* Licensed Real Estate Agents
* Natural Resource Hunter
* AxisInfo New Businesses
* List Vet Ralph Stevens Starts a New Company
* Millard Promotes Levada
* Correction
* Happy Thanksgiving to Our Readers
* Design Toscano
* Sportsman’s Guide
NEW LISTS
Car Loans for All
Consumers who inquired about financing the purchase of a new or used vehicle have been assembled on the Car Loans for All file. The count for the last 12 months is 332,198. Names are generated from direct response TV, the Internet and print advertising. Telephone numbers are available.
Selections: Hotline, gender, state/SCF/ZIP
Price: $90/M
Contact: Macromark Inc., Bill Ochs at 845-230-6332 or [email protected]
NEW COMPILED LISTS
Lawyers Lists
Cambridge Communications recently released lists of lawyers. The larger file Young Gun Lawyers file names 541,000 under age 45. There are 941,000 names on the Elite Wealthy Lawyers list. Sources include public records as well as credit and financial data.
Selections: Age, homeowners, credit card, gender, state/SCF/ZIP
Price: $75/M (Young Gun Lawyers); $70/M (Elite Wealthy Lawyers)
Contact: Listdata Management Services Inc., David Brill at 845-357-1881 or [email protected] and Oney Currithers at 845-357-1881 or [email protected]
Licensed Real Estate Agents
The names of 265,000 real estate agents have been assembled from public records. Typically six out of 10 agents are self-employed. In most states these individuals completed 30 to 90 hours of classroom instruction. This file is about equally divided between men and women. Telephone numbers are available.
Selections: Gender, state/SCF/ZIP
Price: $70/M
Contact: RMI Direct Marketing Inc., Courtney Waters at 203-825-4638 or [email protected]
UPDATED LISTS
Natural Resource Hunter
The name for the Rim of Investment Report list has been changed to Natural Resource Hunter in recent update. This universe of 6,266 names, includes 2,272 active- and 3,894 former subscribers. The publication covers topics related to investing in minerals, rubber and other natural resources. Annual subscriptions cost $96 to $144. Direct mail is the source. No telemarketing is allowed.
Selections: State/SCF/ZIP
Price: $245/M (active subscribers); $155/M (former subscribers)
Contact: Name-Finders Lists Inc., Lauren N. Clymer at 415-955-8595,ext. 253 or [email protected] and Bill Badiner at 415-955-8595, ext. 247 or [email protected]
AxisInfo New Businesses
Nationwide Marketing Solutions recently changed the name of the New Business from ALM list to AxisInfo New Businesses. The count from the latest update exceeds 3.4 million names. Public records are the source.
Selections: Hotlines, new businesses with phone numbers
Sample usage: DMI DPA/DW Database, Meritbase Cooperative Database
Price: $75/M (base)
Contact: Aggressive List Management Inc., Stephanie Cuchiara at 847-304-4030, ext. 210 or [email protected] and Kim Lampp at 847-304-4030 or [email protected]
IN THE NEWS
List Vet Ralph Stevens Starts a New Company
The Boca Raton, FL-based firm will offer list management and brokerage services. It will also assist clients with database development, list enhancement and response modeling.
“My corporate mission is to help each of the companies I’ll be involved with do a much better job of generating sales and profits,” said Stevens in a statement.
Stevens was president of Woodruff-Stevens & Associates for over 20 years. And for ten years he was CEO of Stevens-Knox & Associates, which was sold to MSGI in 1999. It is now MKTG Services.
Prior to starting his list career, Stevens worked as a direct marketer at Funk & Wagnalls, Famous Artists Schools International and Prentice Hall. He also served as a mail order copywriter for Grey Advertising and Fairfax Advertising.
In addition, Stevens was a founder and president of the Mailing List Users and Suppliers Association, which later became part of the Direct Marketing Association.
Stevens can be reached at 561-999-9595, or by e-mail at [email protected].
Millard Promotes Levada
Millard Group has promoted Kay Levada to the position of account manager, list brokerage. Levada joined Millard in 2001, and recently served as assistant account manager.
Correction
The manager of the new Paid Market Research Survey Panelists list was misidentified in yesterday’s Listline. The manager is Great Lakes List Management. Nearly 100,000 names are available on this file. Those listed were offered cash in exchange for filling out surveys. The source is the Internet. For more information, contact Jay Stockhausen at [email protected].
Happy Thanksgiving to Our Readers
The staffs of Direct Newsline, Direct Listline, DirectTips, Searchline, and Direct magazine wish their readers a happy and healthy Thanksgiving holiday. The next issue of Direct Listline will appear on Monday, Nov. 28. Go light on the mincemeat pie: We suspect the suet has turned.
SPECIALS!
Design Toscano
Selects are half price for apparel offers through Dec. 31 for the Design Toscano file. Available segments include 118,080 buyers from the last 12 months. Contact Mokrynskidirect, Bob Stein at 201-487-8181, ext. 620 or [email protected]
Sportsman’s Guide
A $10/M discount off the base rate is being offered to publishers who have not tested the Sportsman’s Guide list in the last 12 months. The catalog has more than 1.5 million names. Contact ALC Data Management, Marianne DiLoreto at 914-524-5226 or [email protected]
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